How Squiggles helped me understand buyers

If you understand how humans tend to think, then you are a step ahead when it comes to #sales and especially #enterprisesales. I ran across this scientific experiment that helped me understand, and subsequently explain, how people think during the sale process. Here is my story about Squiggles. Newport LLC


about Tom

Tom Lewis

I am a seasoned executive with a passion for driving growth and innovation in the Software-as-a-Service and Tech-Enabled Services space. With a background as a former AI SaaS CEO and Management Consulting Senior Partner, I am at home advising the C-Suite in high-growth, dynamic Software or Tech companies.

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